Workshops...

The BIG Brand Idea..

Matt Davies

In a noisy world, brands need more than clever marketing to stand out. They need a Big Brand Idea. In this workshop, Matt Davies will guide you through defining the essence of your brand: the simple, human and powerful idea that captures why you exist, where you’re going and why people should care.

You’ll explore how to articulate this idea clearly, embed it into culture, and make it felt by your customers through behaviour, experiences and communication. Leave with practical tools to cut through the noise and rally people behind your brand’s flag.

Modern Marketing...

Emma Easton

Marketing has changed. The old playbooks of pushy sales tactics and one-size-fits-all campaigns no longer cut through. In this workshop, you’ll discover what modern marketing really means: building trust, telling authentic stories and creating experiences that attract the right audience.

We’ll explore how to use data without losing the human touch, how to make content that connects, and how to align your marketing with the way people actually buy today. You’ll leave with practical insights to future-proof your marketing and strategies you can apply straight away.

How to build a brand...

Tommy Atkins

A brand is more than a logo or a colour palette. It is the perception people hold when they think of your business.

In this workshop, you’ll learn the foundations of building a brand that stands out and stands for something. From defining your purpose and values to shaping your voice and visual identity, we’ll explore how to create a brand that connects with the right audience.

You’ll also discover how to keep your brand consistent across every touchpoint so it builds trust, loyalty and long-term growth. Walk away with the clarity and tools to start building a brand that truly lasts.

Voice Confidence...

Kaffy Rice-Oxley

Your voice is your calling card. How you communicate shapes how people see you, trust you, and respond to your message. In this interactive workshop, voice coach Kaffy Rice-Oxley will help business owners harness the power of their voice to come across with confidence, clarity and presence.

Drawing on her experience as both a performer and a coach, Kaffy will share practical techniques to control nerves, project authority and speak in a way that holds attention.

You’ll learn how to present with impact in meetings, pitches and on stage, as well as how to look after your voice so it works for you in every situation.

Leave with the tools and confidence to speak up, be taken seriously and communicate like a leader.

Marketing with a hint of AI...

Chris Allbones

Artificial intelligence is transforming the way businesses connect with their audiences, but the key is knowing how to use it wisely.

In this workshop, you’ll discover how to blend human creativity with AI tools to make your marketing smarter, faster and more effective. We’ll explore practical ways to use AI for content ideas, customer insights and campaign optimisation, without losing the authenticity that makes your brand stand out.

Expect real examples, simple tools you can start using today, and a clear understanding of how AI can support - not replace - your marketing.

At IGNITE!, we’re cutting the fluff and bringing together founders, business professionals, and decision-makers who actually want to be there for a day of action, ideas and growth.

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SAVE THE DATE and BOOK your spot:

22nd January 2026
Kelham Hall

THE RENAISSANCE AT KELHAM HALL

MAIN STREET, NEWARK, NG23 5QX

IGNITE! The. Disruptive. Business Event.

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